We look at your business like a customer would
Developing a strong, authentic brand and delivering it consistently is the foundation upon which every successful business is built.
At BK Agency, we’ll help uncover what makes you special, differentiates you from the competition, defines who you are, what you want to be, and what your target audience wants you to be.
Who we are
BK AGENCY is a Melbourne-based creative marketing and communications agency founded in ADELAIDE IN 2016.
We bring words and content to life to grow brands and increase sales. When you work with BK Agency, you will never get 'canned', or a one size fits all approach to your marketing. We take great pride in getting to know your tone of voice, unique selling proposition and customers.
We utilise the marketing 'trifecta' of owned, earned and paid media TO create THE perfect environment for brands to grow.
We don't just come up with what’s cool; we craft the message your customers want to hear and one that you can deliver. We’ve seen firsthand how the power of a brand can elevate a company from a commodity to a valued partner, rescue a business from the trenches of an impossible-to-win price war, and motivate employees and customers alike to become full-fledged brand advocates.
BK AGENCY - Owner - Kate Bickford
Kate Bickford is a seasoned Strategic Marketing, Communications, and Brand Specialist with over 20 years of experience spanning omnichannel creative marketing, brand strategy, team leadership, and project management.
A creative force with a strategic mindset, Kate founded BK Agency in 2016 to meet the market’s need for a personalised, digital-forward brand and content agency. Initially based in Adelaide, BK Agency relocated to Melbourne in 2022,.
To expand her creative expertise, Kate left BK Agency in early 2023 and took a client-side role at Endeavour Group, leading the campaign team for the Group’s hotel division.
Here, she oversaw national campaigns and drove brand and customer repositioning projects for multiple pub brands during an exciting transformation phase, during which the group is investing heavily in renewing its fleet.
Now back with BK Agency, Kate is thrilled to focus her energy on growing the agency and pushing its creative boundaries.
Before BK Agency, Kate spent nearly a decade at the Australian Broadcasting Corporation, where she worked in radio management and strategic event activation.
Her background in omnichannel marketing, product strategy, and creative campaign execution empowers her to help businesses reach their full potential.
Kate holds an MBA and qualifications in tourism management and digital marketing.
about our founder
Passion.
We want you to succeed. That’s why we roll up our sleeves and work alongside you to skyrocket your business with insight, expertise and practical know-how.
Our Values
Drive.
Success takes elbow grease. We’re with you on the journey – helping you to implement practical and powerful steps that will accelerate your success.
Innovation.
Fresh ideas and a big-picture perspective make a world of difference. we believe that creativity is driven by innovation and being nimble in an ever-changing business landscape.
Keeping it real.
The best outcomes are measurable. Everything we do is designed to make a tangible difference to your business, increase profits and build longstanding brands.